Toy Fair 2018: Hasbro Shares Pre-Show Reveals for Marvel and Star Wars

Toy Fair has not officially started, but Hasbro has shared some product reveals in a pre-show tease from their Marvel and Star Wars product lines. As you might expect, both brands remain aligned with the major movie releases for the year.

On the Marvel front, Hasbro is continuing the Marvel Legends premium role play line with an electronic Infinity Gauntlet from Avengers: Infinity War. They’re also continuing the revamped Mighty Muggs line with new figures for Infinity War and Ant-Man and the Wasp. Hasbro previously teased upcoming Marvel Legends waves for Deadpool 2 and Venom.

Hasbro’s Star Wars reveals lean heavily into Solo: A Star Wars Story with new Black Series and Force Link figures, among others. But they also have a sprinkling of figures from Rogue One: A Star Wars Story and Star Wars: The Last Jedi.

Read on for lots of pics and product descriptions. And stay tuned for more reveals – the Hasbro media event for Toy Fair is on Saturday afternoon.

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NYCC 2017: Hasbro Marvel Legends Report (Updated)

This morning, the Hasbro Marvel team held a roundtable meeting for online media for New York Comic Con, and we were lucky enough to be there. I’ll be putting together the 360 degree video tonight and should have it posted tomorrow. [Update: video posted below.]

In the meantime, here’s a summary of the Hasbro reveals from both HASCon a couple of weeks ago and NYCC today. For completeness, I’ll include the prior reveals from San Diego Comic-Con. So far we’ve got a pretty deep look into 2018.

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SDCC 2017: Hasbro Marvel Legends Report

Finally, here’s our Marvel Legends Report for SDCC 2017 – all the reveals, videos, booth pics, official PR pics, and teases – all in one spot. And while Hasbro showed off a massive amount of new figures and more for the remainder of this year and the start of next, there’s still a lot more to go. Of the new waves, they revealed only one completely.

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SDCC 2017: Hasbro Marvel Panel Video

The Hasbro Marvel Brand Team held a jam-packed panel covering their Marvel Legends 6-inch and 12-inch lines. After recapping what’s available to pick up here at San Diego Comic-Con, they shared what’s heading to shelves for the remainder of the year, and teased what will be coming in 2018. For the new reveals:

  • Coming soon: Marvel Vintage Legends, Amazon-exclusive Defenders 4-pack, and a Game Stop exclusive Back in Black Deadpool
  • In 2018: Spider-Man Legends, Deadpool Legends, Black Panther Legends, Ultimate Riders, more 12-inch Legends, and more Walgreens exclusives.

And that’s really just the tip of the iceberg for next year. Hasbro is promising more reveals at Hascon, NYCC, and more!

Hasbro and Marvel product experts will discuss some exciting news around Hasbro’s ever-popular Marvel Legends product line. Attendees will also get a sneak peek at upcoming, never-before-seen Marvel action figures, followed by Q&A.

SDCC 2017: Hasbro Marvel Interview with Ryan Ting and Dwight Stall

I caught up with Ryan Ting, Global Brand Manager, and Dwight Stall, Senior Design Manager, from the Hasbro Marvel Brand Team at San Diego Comic-Con yesterday afternoon. We chatted about the Marvel Legends exclusives available at SDCC 2017 (and following the show at HasbroToyShop.com), as well as the incoming Legends waves due this fall and early 2018 (including the Netflix / Man-Thing wave, Thor: Ragnarok, the vintage Marvel Superheroes throwback wave, a whole new Deadpool wave, and the “Riders” assortment).

I also pitched my idea for a Bob, Agent of Hydra, figure with MODOK’s Doomsday chair for the Riders wave. Tell me that’s not a winner!

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