Is it too soon to say that Club 200X, and by extension, Masters of the Universe Classics, is dead?
We asked last week if Club 200X has the power. According to Skeletor’s Love Child, it does not. In the latest report on the subscription, SLC stated that they had just hit the halfway mark to the minimums needed to make all six figures they announced for the line. With just over a week to go, it’s not looking good.
There’s an old adage – do what you love, and the money will follow. In the world of toys (and probably every other industry), they should have inserted “sometimes.” There are some good examples where it works, like the customizer who parlayed his considerable talents into a professional sculpting career. There’s a lot of bad, like the dirty rotten scalpers who try to legitimize their businesses by opening “professional” online stores.
And then there’s the ugly. Yes, I’m talking about some “professional” toy reviewers.
In just a couple of weeks, it will have been two years since Hasbro first showed us the Wrecker and Bulldozer, and gave Wrecking Crew fans the hope of completing that foursome in their Marvel Legends collections. We had gotten Thunderball and Piledriver as variant swaps in an earlier wave, and the plan was to do the same for the remaining pair by the middle of 2013.
With Doomsday and the Damian Wayne Robin in my hands, it’s starting to dawn on me that the DC Universe Classics line has finally come to an end – not a hiatus, as I had hoped when Mattel pulled the line from retail, but an end. So there’s no better time to talk about what-ifs.
We all have our favorite characters that never made it into the line. For this installment of Soapbox Sunday, I’ll take a look at my most wanted, and give you my picks for what if we could have one more figure from each of the DC family of characters. Then you can tell me yours.
Last week, a Florida mom petitioned Toys R Us to stop selling Breaking Bad action figures, using the tried and true family values argument. Nearly ten thousand people voiced their support, and then Toys R Us blinked. This helped fill out an otherwise uneventful news day (if you discount the news of Ebola landing on US soil) with a story that resonated widely by bringing together pop culture and human interest angles. The story was picked up by everyone from ABC News to Zimbio.
Mainstream media came out largely in support of the Florida mom and the actions taken by Toys R Us, and this prompted fans of the TV show and action figures to protest the protest. Action Figure Insider’s Daniel Pickett launched a counter-petition, keeping the story in the news cycle for another revolution. The petition to keep Breaking Bad on toy shelves has garnered over forty thousand signatures, but despite this, TRU has not reversed its actions. This leads me to today’s topic: who actually won this fight?
You might be surprised (if you already forgot the title of this article) – almost everyone comes out ahead.