SDCC 2012: ThreeA Toys Halo will Blow the Hell out of those Damn Bugs

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It’s been years since I’ve played a Halo game, but somehow I’m still buying Halo action figures. And it’s been a slippery slope. I bought a few McFarlane figures, and last year Square Enix got me with some of their Play Arts Kai figures. Now, 3A Toys is going to crush this license with super-articulated, super-detailed figures like this bad boy.

Watch out, guys – if you’re resisting 1/6 scale figures, Halo from 3A is a dangerous gateway drug. I dare you to buy this when it comes out and see if you can stop. Don’t say I didn’t warn you! Pretty soon you’ll be hunting down these other 3A figures we saw at SDCC.

SDCC 2012: Square Enix Play Arts Kai Dominates Video Game Action Figures

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Square Enix is totally killing it when it comes to action figures for video games. With licenses for Halo, Metal Gear Solid, Mass Effect 3, Tekken, Street Fighter, Resident Evil, Devil May Cry, Tomb Raider, Hitman, Kingdom Hearts, Arkham Asylum, and more, they’re marking their territory for super-articulated, 8-inch scale premium figures.

But watch out – they’re also making the move from the little screen to the big one. It was a natural jump from properties like Bayonetta to Cowboy Bebop, but they also teased the license for Superman: Man of Steel. It seems a more daunting task to take on the likeness of a real person than a computer generated image. I can’t wait to see what they do with it.

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New York Comic Con 2011 – Play Arts Kai Spartan Mark V Silver Exclusive

Square Enix’s Play Arts Kai line of action figures is one of the reasons I buy lottery tickets. I bought the Red and Blue Spartan exclusives at San Diego Comic-Con and it looks like I’ll be picking up one of these bad boys too.

Hopefully the guys at the booth will have more info on their Arkham Asylum figures too.

NEW YORK COMIC CON 2011 EXCLUSIVE!
HALO: COMBAT EVOLVED PLAY ARTS -KAI-
SPARTAN MARK V (Silver)
NYCC Price: $55

Available in a limited quantity of only 400 figures worldwide, this New York Comic Con exclusive was designed in collaboration with Microsoft and Square Enix. Each figure will come with an individually numbered sticker on the package, and will not be sold anywhere else!

via SQUARE ENIX SHOP: EVENT INFO.

San Diego Comic-Con 2011 – Square Enix Play Arts Kai Halo, Street Fighter, Batman: Arkham Asylum, and More

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Square Enix is a global media and entertainment company known primarily for its video games, but to me they’re the toy company that the other toy companies should dread if they share licenses. Because when you’re stacked up against Square Enix’s Play Arts Kai line of figures, you’re going to have a hard time outdoing them.

Yeah, these figures are expensive and in an oddball 8-inch scale, but they are also the complete package – extremely detailed sculpts with great paint apps and super articulation to boot. And with shared licenses such as Halo: Reach, Street Fighter, Batman: Arkham Asylum, and more, these will be impossible to ignore.

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Toy Fair 2011 – Square Enix

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Considering that Square Enix had one of my favorite displays at Toy Fair, there’s really no excuse for these pics to have sat on my hard drive for this long. I must have just overlooked not posting them back in February. But today, I was thinking about how much I wished SOTA Toys was still making Street Fighter action figures when I remembered the awesomeness of the prototypes that Square Enix had on display for Street Fighter in their Play Arts Kai line. With their other licenses, including Halo, Metal Gear Solid, Final Fantasy, and more, Square Enix has really come on strong in the video game segment for action figures.

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