Hasbro kicked off San Diego Comic-Con 2016 with their Brand Preview Breakfast. This included reveals for Star Wars, Transformers, My Little Ponies and more, but I focused primarily on the new reveals for Marvel Legends.
The reveals included a wave of Spider-Man Legends consisting of Green Goblin, Spider-Man U.K., Ms. Marvel (Kamala Khan), an updated black-suited Spidey, Spider-Man 2099, and Jackal. Hasbro also had two Dr. Strange movie figures – the Benedict Cumberbatch Dr. Strange and Chiwetel Ejiofor Baron Mordo.
With San Diego Comic-Con just over a week away, Hasbro has released details for its Marvel exclusives. While the Collector’s Vault (in Marvel Universe 3.75-inch scale) and the Raft (in Marvel Legends 6-inch scale) have been steadily making the rounds on eBay, we’re glad to finally see the official pics and specifics.
In recent years, Hasbro has leveraged the upcoming year’s Marvel movie slate for its exclusives, like it did with last year’s Marvel Legends Book of the Vishanti set for this year’s Dr. Strange. Likewise, we’ve got the Marvel Universe Collector’s Vault aligned with next year’s Guardian’s of the Galaxy 2 and the Marvel Legends Raft set aligned with next year’s Spider-Man: Homecoming. Since these exclusives are planned up to a year in advance (and therefore up to two years ahead of the movie release), they do not likely reveal characters or plot points for the movies themselves… but it’s still fun to speculate.
As with exclusives in previous years, both the Collector’s Vault and the Raft will be available in limited quantities following Comic-Con at HasbroToyShop.com. We’ll be picking ours up (hopefully) at SDCC next week!
Mattel designers (and twins) Garrett and Darren Sanders were at Power-Con to share the Masters of the Universe exclusive for this year’s San Diego Comic-Con, the premium Princess of Power She-Ra doll. And while they confirmed that this would be the sole MOTU exclusive for the show, they did present an upbeat discussion of the origins of the She-Ra exclusive and plans for it moving forward.
Seeing the Four Horsemen is one of my favorite stops at Toy Fair. It’s always been great to talk about their work with Mattel on DC, Masters of the Universe Classics, and now Thundercats, but it’s a special treat when they’ve got their own brands to show off. Their Toy Fair booth was predominantly about their Kickstarter Mythic Legions line, which after some delays is approaching the finish line. Most of what was on display were actual factory production figures.
For those of you lamenting the death of DC Universe Classics, rest assured, Mattel is beginning to ramp up DC Comics-based figures again. And they will continue to collaborate with the Four Horsemen on them. However, if you are hoping for the return of a retail line solely focused on DC / Four Horsemen figures, that’s not happening in the near term.
Mattel’s strategy to have one line that encapsulates comics, movies, TV, and video game figures is working for them. The Four Horsemen, who were once the sole collaborators on collector-oriented DC figures from Mattel, will still have a portion of that – mostly the comics-inspired figures. Most of the others are falling outside the 4H aesthetic and are being done internally or by other design partners.