Soapbox Sunday: What’s Wrong with Mattel’s New DC Retail Lines?

A couple of weeks ago, I posed the question if Hasbro could revitalize the G.I. JOE brand by launching a new 6-inch action figure line. I reasoned that if the Star Wars team could make it work with the Black Series and the Marvel team could go the other way (from 6-inch to 4-inch) with Marvel Universe, then it could work for Joes too.

DC Total Heroes - Superman DC Multiverse - Arkham Origins Deadshot

DC Total Heroes Superman (6-inch scale) and DC Comics Multiverse Deadshot (3.75-inch scale)

This past week I got my first look at Mattel’s attempt to breathe new life into their DC Comics license at retail with the DC Total Heroes and DC Comics Multiverse lines as pre-orders went live online. And good Grodd – I dislike them so much I want them to fail. Now I’m left wondering – are my feelings unfounded, making me a hypocrite? Why should I want to see this happen for G.I. JOE when I can’t stand Mattel’s attempt to do the same?

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Yet Another DC Universe Classics Custom Batman!

Yep, another custom Batman! What can I say? I can’t turn down an opportunity to make a Batman. This one in particular was created for big time Dark Knight fan; batmego27. It was a bit daunting because batmego27 has some very nice custom Batman figures made by other talented customizers like Fwoosh’s Prodigy (who has made a gazillion great custom Batmans) and world famous Matt Cauley, AKA Iron Cow.

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DC Universe Classics Custom 70′s Style Batman

Batman - Classic:70's 001.jpg

I was very happy with how my custom All-Star Batman turned out, so for the past few months, I’ve been buying Mattel Public Enemies and select DC Direct Batman figures for express purpose of creating more Batman customs. Finally after months of procrastination, I buckled down and made the first (well, second if you count my custom All-Star Batman) in this custom series – Classic 70’s Style Batman!

Batman - Classic:70's 004.jpgBatman - Classic:70's 002.jpgBatman - Classic:70's 003.jpgBatman - Classic:70's 006.jpgBatman - Classic:70's 008.jpg

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Don’t Miss the Fwoosh DC Universe Classics March Madness Tourney Finals

This is it! We’re down to Green Arrow and Kilowog. Now it’s up to you to determine which figure deserves the trophy. Vote now!

How appropriate that MARCH Madness would bring us two final combatants in green to duke it out in the center of the universe Oa – home of the Green Lantern Corps! You have voted, you have sent 126 figures packing and now, just one more to fall in defeat and one to rise in victory – the DCUC March Madness Finals are here!

Gone are the favorites, the upsetters, the expecteds, the surprises, the cinderellas, etc – we are down to the final two figures you feel most worthy of fighting for the title of best DC Universe figure. Not much more to say except – vote now as the final poll will close on April 6th and we will wrap up the whole tournament on April 7th.

View the updated bracket HERE

Without further ado, we head to Oa for these two gladiators of the action figure world to battle for your affections!


Green Arrow vs Kilowog

Green, green, green! Will fan favorite figure, Ollie Queen be able to withstand the favorite Collect and Connect with home court advantage? You decide!

via DCUC March Madness – Finals |

Don’t Miss the Fwoosh DC Universe Classics March Madness Tourney Final Four

Argh! Blue Beetle took out Batman with a late afternoon surge. And now we’re down to the Final Four participants. Looking at the entire field, there’s a lot of other figures that I think were worthy of making it this far, but there’s the luck of the draw, and there’s no telling who people are actually going to vote for.

I’m pulling for Deathstroke and Kilowog this round. Go vote!

124 down, just three to go! We have reached the Tournament Semifinals (better known to most as the Final Four) and while we say “smell ya later” to Thanagar, Rann, Qward and Korugar the action is about to get even bigger. Good thing for us the next two stops for the tournament are Apokolips and New Genesis where EVERYTHING is bigger and we are set for two match-ups of Fourth World proportions! Before we go, let’s look at the wrap-up of the last round:

  • On Thanagar, Green Arrow soundly dispatched Darkseid 65-35 promising the latter will only play host and not participant on his home planet in the next round.
  • Qward hosted the biggest margin of victory of the round as Deathstroke barely broke a sweat againt Metamorpho 75-25. Rex had a great run, but 90% brain utilization just proved too much for him.
  • Rann, on the other hand, was the scene of the closest match-up of the tournament thus far as the Blue Beetle took down Batman to the tune of 51-49: it was an actual margin of victory of near single digits. Finally, we can put it to rest once and for all: Blue Beetle > Batman!
  • Not to be outdone, Korugar produced the SECOND closest round of the tournament as Kilowog barely held off a late-surging Joker 51-49. The big K’s victory gap was only two votes wider than Ted’s. Kilowog finally faced a challenge in the voting and he is now surely battle tested.

Now it is your responsibility to whittle the field down to the final two, so vote wisely. Who do you think are the best two figures of the DC Universe lines? Vote now, and remember: voting for this round ends on April 4th.

View the full Bracket HERE

The remaining schedule is as follows:

  • Semifinals: April 3-4
  • Finals: April 5-6
  • Wrap up on April 7th

See you on Oa!

via DCUC March Madness – The Final Four |

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