When the Hasbro Marvel team showed us the first three figures in the Marvel Legends series for Thor: Ragnarok, we thought we’d have to wait until San Diego Comic-Con for the rest. We were wrong, and delightfully so. This morning, they shared the official pics of the rest of the wave, including an incredible Build-a-Figure. In addition, Hasbro revealed an exclusive Thor 2-pack destined for Target shelves.
Hasbro held their Collector Preview yesterday (read our Toy Fair 2017: Hasbro Marvel Legends Report to get caught up) and this morning they shared their press pics for a bunch of their Marvel Legends products. They’ve included a lot of the retailer exclusives that were not available on the showroom floor.
Pictured above – the Toys R Us exclusive Marvel Legends 6-inch A-Force 6-pack, featuring She-Hulk, Lady Loki, Lady Sif, Monica Rambeau, Singularity, and Elsa Bloodstone.
Now get ready for some sensory overload – over 70 more official Hasbro Marvel Legends pics ahead!
What’s clear coming out of this year’s Hasbro Collector Preview is that the Marvel team’s decision to rebrand the Marvel Legends to tie to mass media has been a success. This year, Legends is being driven not only by three movie releases in the Marvel Cinematic Universe, but also by its extended TV properties on ABC and Netflix and several animated shows. The result is a healthy line-up that spans mass retail releases and exclusives for both traditional and online specialty retailers.
And what about those properties that still fall outside of Marvel Studios control? Hasbro is still finding a way to leverage them with comics-based figures.
A couple of years ago I picked up a SHIELD ID badge and ID card from EFX, so I was pleased to see what they’ve got in store for fans of the Marvel Cinematic Universe. While all are extremely cool, there are some that fall out of my price range, like the replica helmets for Ant-Man, Iron Man, Loki, and Star Lord from Guardians of the Galaxy. (I try to convince myself I don’t have space for them anyways.)
They have more space (and cost) friendly items as well. Among those are the Containment Device and Orb used to carry and conceal the Power Infinity Stone. It uses Star Lord’s Gravity mine as a stand, but when opened, I was a little disappointed but greatly relieved not to see the Power Stone in there. EFX also has a 2-pack of Agent Phil Coulson’s Captain America cards – one set is near mint, while the other is gruesomely bloodied. To top it off, they had a portable power bank in the form of Tony Stark’s Iron Man Mark V suitcase, but smaller, of course.